Google Analytics is a great tool for all publishers of websites of all kinds. I used it for two of my sites and it tells me exactly where my visitors come from, weather they hit my site directly, or from a search engine, or from another site. The best part of this tool is that you don’t have to pay a cent, it’s totally FREE.

Not only that, this site tells me how many visitors are new and how many visitors are old. It also allows me to see a trend of how many page views and how many unique hits my sites gets per day.

Expert webmasters will mention that a good webmaster is a webmaster who analyzes his or her own traffic. If you know where your traffic is coming from using this tool then you can focus on that traffic source to extract more traffic from there. What better company is there to trust other than Google themselves for analyzing web traffic, NONE, because Google’s tools are very accurate.

So, if you are serious about analyzing web traffic try Google Analytics.

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